Serà Fine Silk Temporary Store Grand Opening

Serà Fine Silk Opens in Brera: A Celebration of Luxury and Elegance

Live Jazz and Italian Craftsmanship in the heart of Milano, Brera

On Friday, October 22nd, Serà Fine Silk proudly opened its first temporary store in the vibrant heart of Brera, Milan, which will be open for the next few months! The event marked a wonderful milestone for our brand, celebrated in true Italian style—complete with live jazz music from delirium brand, vintage crystal glass toasts, and a gathering of close friends and customers.

Special Guests at Our Store Opening

Our store launch was a star-studded affair, featuring the elegant designer Francesco Sorrentino, the always-dapper Italo Manca, and style icons like Fabio Attanasio and Andrea Patumi. Drew Laidlaw from the legendary men’s fashion editorial The Rake also made an appearance, bringing even more buzz and energy to the night.

 

Showcasing Our Latest Silk Collections

The opening event was the perfect occasion to introduce our latest luxury silk collections. We presented our silk pyjama sets—a luxurious addition for those who want to experience comfort and sophistication at home. The evening also featured our new collection of wool, cashmere, and silk scarves, featuring rich fall colors that are sure to elevate any autumn wardrobe.

Visit Our Elegant Brera Store

The Serà Fine Silk store captures the timeless elegance of Italian craftsmanship. With its deep blue walls and accents of stunning gold, the store offers a sophisticated atmosphere. A magnificent silk wall displays our Made in Italy menswear accessories, and the seating area allows visitors to relax while they explore the world of luxury silk.

 

Plan a visit to experience it for yourself—say “Ciao!” to us at Via Palermo 18, Milan, near Moscova. We can’t wait to meet you!