Pitti Uomo 2022: A Fresh Start for Menswear

From January 11-13, Pitti Immagine Uomo 101 took place at Fortezza da Basso in Florence, marking a new chapter for the menswear industry. Despite the challenges of the past year, this iconic event brought together designers, brands, and fashion enthusiasts with a renewed sense of optimism. Pitti Uomo is known as the ultimate celebration of Italian menswear, and 2022 was no different, embracing both tradition and innovation.

After several virtual editions, we at Serà Fine Silk were thrilled to participate in person. Our stand was filled with Italian craftsmanship, featuring our silk ties, luxury suspenders, pocket squares, and more. 

Feel the Pitti Uomo 101 Vibes with our Instagram reel!
 
 Pitti Uomo 2022 exhibition entrancePitti uomo 2022 Entrance sculpture
 

Reflections: The Theme of Pitti Uomo 2022

The main theme of Pitti Uomo 101 was "Reflections", represented through captivating art installations involving mirrors. These installations symbolized identity, duality, and the balance between interior and exterior aspects of style—a fitting theme as the fashion world looked forward to the future after a challenging time.

This year, Pitti Uomo featured three key sections: Fantastic Classic, which included Serà Fine Silk, Dynamic Attitude, and Superstyling. Our presence in Fantastic Classic aligned with our commitment to timeless elegance, crafted with care from the finest Como silk.

 
Pitti uomo 101 exhibition
 

Our Stand: Baroque Flair Meets Italian Craftsmanship

We were located in the main pavilion at Fortezza da Basso, stand R/28. The theme "Reflections" inspired us to create a baroque-inspired setup, adorned with gold frames and mirrors. This elaborate setting made our handcrafted silk products shine, while perfectly reflecting our dedication to quality, luxury, and Italian craftsmanship. The display beautifully captured Serà Fine Silk's vision of blending classic elegance with modern sophistication.

 
Francesca Serafin Pitti 2022
 
 
 
Since the last Pitti exhibition we took part in, we have added new items to our collection: elegant pajamas made of silk or cotton, some stylish underwear models in silk and cotton, and extravagant silk and leather slippers in many colors and patterns.
 
Of course, we didn’t forget to bring the classics: Italian silk ties, classic and unique silk suspenders, cozy scarves, traditional silk bow ties, and silk pocket squares were also there in all their distinctiveness. 
Italian Silk Pocket Squares - sera fine silk
 

#Serafinesilksquad: The Pitti People Rocking Our Style

Our #serafinesilksquad was out in full force at Pitti Uomo 101! From famous trendsetters to iconic Pitti people, many style setters were seen rocking our silk ties, scarves, and pocket squares. These influencers truly embody the elegance and craftsmanship of Serà Fine Silk, making a statement at one of the biggest menswear events in the world.

The days at Pitti Uomo 101 flew by, and it was incredible to connect with loyal and new customers, as well as fellow fashion enthusiasts. We are truly grateful to everyone who visited our stand and experienced our latest collections in person. The energy was palpable, and we can't wait to return for the next edition.

 
 italian silk scarves - sera fine silkitalian silk scarves - sera fine silk

Spotted our silk and cashmere scarf on Women in Tailoring

Pitti Uomo 101 Sera Fine Silk
 Niccolo Zaffarano with our silk and cashmere scarfItalian Silk Scarves | Sera Fine Silk
Cortina Silk Pocket Square - sera fine silkWild Strawberry Barolo Red silk pocket square - sera fine silk
Spotted our sillk pocket squares
pitti uomo 101 sera fine silk
navy blue and brown cashmere and silk scarf - sera fine silkdusty blue medallions pattern silk scarf - sera fine silk
Giuseppe la spina and Lee Osborn wearing new fall winter silk scarves.
  
Black Floral Silk Pajamas
Francesca Serafin using our silk pajama as a stylish silk shirt

 

Ciao, Firenze! It's always a pleasure, and we look forward to continuing to share our passion for Italian-made luxury and the art of silk with the world.

Discover Italian Craftsmanship with Serà Fine Silk

At Serà Fine Silk, we believe in the timeless appeal of finely crafted accessories. Browse our collection of luxury silk ties, elegant pocket squares, and other refined accessories, all designed to elevate your style and embrace Italian sophistication. Explore our journey and let our accessories inspire your personal style, straight from Italy's silk district.

January 18, 2022 — Francesca Serafin
Tags: EVENTS

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